Redefining Industrial Connectivity
In collaboration with Everactive, Hatch Duo proudly presents the Apex 2.0 Gateway, a cornerstone in industrial wireless communication. This project represents a groundbreaking step in industrial connectivity, merging rugged functionality with innovative design.
Industrial Design, universal design language, Research, Brand Identity Development, CMF Design
Redefining Industrial Connectivity
In collaboration with Everactive, Hatch Duo proudly presents the Apex 2.0 Gateway, a cornerstone in industrial wireless communication. This project represents a groundbreaking step in industrial connectivity, merging rugged functionality with innovative design.
Industrial Design, universal design language, Research, Brand Identity Development, CMF Design
Our journey began with the establishment of a new design language for Everactive, encapsulating form, color, material, finish (CMF), and brand identity. By working intimately with both engineering and marketing teams, we crafted a language that speaks to the core of Everactive’s identity.
Through this design, Everactive distinctly positions itself in the B2B segment, capturing customer attention with a design that is both functional and aesthetically superior to existing gateway designs.
The Apex 2.0 Gateway features a deep navy midnight base complemented by vibrant green accents. This color scheme, combined with ever-flowing line textures and circular emblems, symbolizes Everactive’s commitment to infinite energy. The design’s rounded, infinite profile forms, reminiscent of pills and circles, further emphasize this commitment
Designed to thrive in industrial settings, the Apex 2.0 Gateway stands out with its robust yet fresh appearance. This balance ensures that it fits seamlessly into tough environments while still exuding a modern, innovative aura.